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Published Aug 26, 21
12 min read

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What Is The Purpose Of Chatbots

This makes its implementation appealing to a lot of businesses that may not have the manpower or financial resources to keep employees working around the clock. Types of Chatbots A chatbot works in a couple of ways: set guidelines and machine learning. Set Guidelines Chatbot A chatbot that functions with a set of guidelines in place is limited in its conversation.

An example of a limited bot is an automated banking bot that asks the caller some questions to understand what the caller wants to be done. The bot would make a command like “Please tell me what I can do for you by saying account balances, account transfer, or bill payment.” If the customer responds with "credit card balance," the bot would not understand the request and would proceed to either repeat the command or transfer the caller to a human assistant.

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You’ve probably heard of chatbots; perhaps you’ve even engaged with one online. Maybe you’re here today wondering if you should use a chatbot on your website. If that’s the case, well, you’re on the right track—conversational bots are becoming exponentially more popular in marketing, with good reason. Chatbots make highly personalized and relevant interactions possible by pairing artificial intelligence and real-time information about the actions shoppers take (or don’t take) online.

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It’s built using a Chat Marketing platform that displays a graphic interface guided by preset rules. A user will select responses, and the chatbot will steer them in the right direction. 2. These conversation bot applications learn as they go. They are built by a developer and become “smarter” the more a human interacts with it.

Live chat allows customer support and sales teams to respond to customer questions in real time. Instead of being powered by a preset script, chatbots used for live chat purposes have a real human being crafting responses. Teams can respond through a messaging app and help businesses create a better customer experience on their website, Facebook page, or mobile app.

The more you talk to her, the more on point her answers become. Mitsuku has been featured in the New York Times, Wall Street Journal, BBC, Guardian, Wired, and more. While Mitsuku may be one of the best chatbots around, many other brands use human-like chatbots to connect with their shoppers and site visitors.

What Is A Chatbot? What It's Used For And Why It's Important

The Domino’s ordering bot was one of the first customer service chatbots to make a splash. And for a good reason—it removed any complexities from the ordering process for customers. Right inside of Messenger, a potential customer could look at the menu, ask questions, place an order, and even track its status from kitchen to door.

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With Many, Chat, you can manage campaigns across Messenger, Whats, App, SMS, your website, and email—so you can see what’s working and do more of it. Start free with Many, Chat and build your chatbot today. The contents of this blog were independently prepared and are for informational purposes only.

A chatbot is a computer software program, typically driven by artificial intelligence (AI), which allows a customer to communicate with a company or brand in a text format that simulates instant messaging between humans. You will typically find a chatbot on company websites as well as in mobile applications and social media messaging apps.

What Is Chat Box

At its essence, a chatbot is designed to respond to a user request and, as such, are often used to provide a form of online chat support – and it does this in two main steps. First, the user request is analyzed. Arguably the most important and relevant step, this part of the process is where the key information of the request is highlighted and the user’s true intent is deciphered.

While always aiming to interact in a conversational and friendly way, the responses a chatbot gives are often rule-based. Rule-based chatbots, also known as declarative chatbots, are usually made for a single defined purpose. Using machine learning, an algorithm which allows them to learn from past interactions, these chatbots are trained to process information and form responses based on the unique information they are given.

If a request is more complex or requires a more detailed and specific answer, chatbots can escalate to a human agent to resolve the issue. Chatbots have been around for a while, but as advances in AI have sped up in recent years, they’ve become much more sophisticated and versatile, particularly for use in customer service.

What Is A Chat Bot

What Is A Chatbot: Definition And GuideWhat Is A Chatbot And Why Is It Important


Although there are obvious limitations to the conversational skill of chatbots, under certain conditions, they surpass live human agents in a few crucial ways. They’re not distractible, which means they don’t get emotionally overwhelmed or adversely affected by stress. They therefore respond consistently and in an even, polite and straightforward manner regardless of the nature of the conversation.

To create an entity, you need to first add that name in an expression and then click on the word to make it an entity, as shown below. Image via Xenioo, The same process can be applied to your business to create product subcategories as separate entities. Train and Test, After you have created your intents and expressions, you also need to test if the chatbot is able to detect these correctly.

Xenioo’s AI engine will evaluate that expression and should be able to tell you the user intent and the entity for that expression. Image via Xenioo, Once you check that, you will know that your chatbot will work fine. Parse Logs, The Parse Logs section under your AI tab shows you actual user conversations and expressions that did not trigger a response.



There is a separate “” tab as well if you want to check individual user conversations. You can also check that from time to time to identify areas for improvement for your chatbot. Check your parse logs and user conversations periodically to train and improve your active chatbots so that they get better over time.

Broadcast, This Xenioo review wouldn’t be complete without the mention of this unique feature. Usually, chatbot conversations are started when a user visits a website or asks a question. The Broadcast feature, however, allows you to push messages to your users without them starting the conversation. Basically, you can set triggers that allow you to send a message to the relevant users.

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You can also send a message if a user is still on your website but has stopped interacting with the chatbot. The trigger, in this case, could be “x minutes after last interaction” and the message could be any follow-up message to assist your users. You can set different triggers and create broadcast messages for all users or specific audiences.

Backup and Restore, Xenioo’s backup and restore feature allows you to create a backup of the current version of your chatbot, in case you want to restore it later. You can create as many backups as you like and can restore those versions anytime. For this, you can go to the “Settings” tab and select “backup”.

Conversation, This is the tab where you can see all your chatbot’s conversations with users. Wondering why you need this? Analyzing past conversations can help you identify where your chatbot got stuck or failed to answer a user’s question. This can then be used to further train and improve your chatbot.

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This shows why the chatbot chose to reply a certain way or chose a path for a conversation. Image via Xenioo, Another useful feature is the option that allows your team members to jump in a conversation and take over from the chatbot. You can also train your chatbot to provide a “Request Operator” option to users if it is unable to answer a question.

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This basically expands the list of permissions to make it more granular. Opt for a Professional or Agency plan to get the Pro Team package for free. 10. Upgrades, This is something that I really wanted to mention in this Xenioo review, as I am very impressed by their upgrade options.

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Benefits Of Chatbots For Companies And Users

Not all consumers are ready to abandon human-to-human interactions entirely, and some aren’t sure they trust the technology to perform certain tasks without making mistakes. Also, if consumers could only access a chatbot through a specific social network, that could be a deterrent to adoption. But here’s the thing: As a business, it doesn’t have to be either/or.

Other Communication Channels While not all consumers are ready to trust chatbots entirely, most still acknowledge that chatbots are poised to provide several benefits that can enhance their online experiences. And it’s clear that one of the major benefits consumers see when it comes to using chatbots is speed: They believe that chatbots & conversational AI will be able to respond to their inquiries more quickly.

The question we asked: How soon would you expect to get a response on each of these communication channels? Response Time by Communication Channel – More than 24 Hours Response Time by Communication Channel – Less Than 24 Hours Response Time by Communication Channel – Instant Response Expectations Ultimately, consumers expect to get instant responses from online chat more than any other channel (77%), but chatbots came in a close second (75%), and were followed by face-to-face meetings (73%).

Why Chatbots Are The Future Of Marketing

Online chat is the channel that most consumers expect a real-time response from. However, chatbots came in a close second — higher than face-to-face, telephone, or apps. And here’s something to consider: As an ecommerce business, by using live chat in combination with chatbots, you can deliver response times and resolve issues faster than ever before.

But if chat volume gets too high, or if there are no employees online at the moment, chatbots can step in to assist so your response times don’t suffer. In addition to looking at response times, we also wanted to see how chatbots compared to more traditional business communication channels in terms of perceived benefits.

One way businesses can make up for these perceived limitations of chatbots: Have chatbots give consumers the option of being able to send an email or schedule a call if that’s how they’d prefer to communicate. Because especially when dealing with complex technical issues, hopping on the phone with an engineer is likely going to be the better option.

Top Benefits Of Using Chatbots For Your Business

These days, consumers expect to be able to find the information they’re looking for online quickly and easily. And when a business can’t provide that type of experience, they become frustrated. Chatbots are poised to ease these frustrations by providing the real-time, on-demand approach that consumers are seeking out. The top three potential benefits of chatbots that consumers reported in our survey: 24-hour service (64%) Instant responses (55%) Answers to simple questions (55%) And that’s true across all age groups.

In fact, Baby Boomers were 24% more likely to to expect benefits from chatbots in five of the nine categories we looked at compared to their Millennial counterparts. However, chatbots — like all technologies — aren’t without their limitations: 43% of consumers said they prefer dealing with an actual person (that was the number one potential barrier to using chatbots).

Reasons To Consider Using A Chatbot On Your WebsiteThe Complete Guide To Chatbots For Marketing


So it doesn’t have to be either/or. As a business, you can use chatbots to supplement your human workforce (not replace them). Compared to other business communication channels, chatbots scored the second-highest when it came to consumers expecting instant responses, only losing out to online chat. But by using chatbots in combination with online chat, businesses can deliver a level of real-time service that they’d be unable to achieve using either technology on its own.

Chatbot In Business: Why And How To Use Them

Estimated to save USD 8 billion per annum by 2022, chatbots are completely transforming the way businesses connect with existing and prospective customers. The last few years have seen a rapid surge in on-demand messaging that has shifted consumers’ way of communicating with brands. To provide superior customer service, more and more businesses today are integrating chatbots into their processes.

Benefits Of Chatbots For Companies And UsersReasons To Consider Using A Chatbot On Your Website


Benefits Of Using Chatbots In Your BusinessWhat Are The Benefits Of Chatbot For Your Business




They help save over 4 minutes on average per customer inquiry, compared to the executives answering the calls, with a high success rate per interaction. In this article, we will explore the key benefits of chatbots for both businesses and customers, along with the factors to take into consideration while building powerful chatbots.

What Are The Benefits Of Chatbot For Your BusinessWhy Are Chatbots Important


These chatbots go much beyond just answering pre-programmed questions that every customer will experience in a precisely similar way. With the help of chatbot analytics, businesses can analyze how well the bot performs in terms of successful business outcomes and sales generated and detailed insights on how people engage with the business and what they are asking for.

Why is this so good? Well, I think this is a useful option for anyone who wants to add a few things without investing in a larger plan. You may not want all the features in their next biggest plan, but just a quick upgrade of, let’s say, a few thousand messages.

4. If You Choose the Latter, You Will See the Following Dashboard, Image via Xenioo5. Write the Text to Start the Bot Conversation, This could be something along the lines of “Hi, welcome to XX website”. Whatever you want the bot to say to your users when starting the chat will go in the “Start Interaction” box.

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Add Categories or Options to Direct Users to the Right Interactions, You can also provide some options to start the conversation and keep it organized under certain categories. You can click on the “first option” and “second option” buttons to add the category name where you want it to direct users.

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Image via Xenioo8. Move to the Next Interaction, Once a user clicks on any of the options that you provided at the start of a conversation, they will be directed to a new interaction. For each option, you will need to design the next interaction. You can choose from and add various actions from their extensive list to design your chatbot.

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